De-emphasising Trust in Open Innovation and the Future-of-Work

I participated in several thought-provoking sessions at the PMCampBCN, Global Open Innovation Forum, Design Thinking, ICO, and Blockchain and IoT Solutions World Congress with forward-thinking experts from Fortune 500 companies, colleagues from cutting-edge cryptocurrency, IoT and Blockchain development, design thinkers, and entrepreneurs looking for the next disruption in their industries, overall, just an inspiring group of achievers. After… Read more »

A Few Thoughts On The Barcelona Attack…

(This was originally posted on our Guiri Business LinkedIn Group. Join us there for full discussion) Good Afternoon After some intense reflection and meditation, I want to share a few thoughts on the August 17th attacks in Barcelona. Thoughts I am having as life in the “Ciudad Condal” seems to return back to normal, but a… Read more »

IoT Solutions World Congress will focus on the role of Women with the Women Leadership in IoT panel

//Press Release, Barcelona, October 2018// The leading IoT event aims to contribute to reduce the gender gap within the technology industry When the gender gap in the technology industry is analyzed, everyone admits that there is a significant difference in the number of women working in this sector if compared to men, with some studies concluding… Read more »

A system to save Beluga whales, the fire truck of the future and the latest IoT innovations at IOTSWC 2018

//Press Release, Barcelona, September 2018// A smart platform to control water quality in Alaska and save Beluga whales, smart home gate capable of opening at the owner’s arrival or transforming your garage into a giant letterbox for online shopping deliveries, a real-time analysis and 3D printing solution to design and produce in-store custom made shoes within… Read more »

4 Ways to Build Trust With Your Audience

Building trust in an untrusting world is essential – and can be very powerful. All successful relationships have trust at their very foundation, with countless examples echoing through the business world of this. Trust is also very important when thinking about your brand strategy, as where there is trust, there is loyalty. Companies thrive off… Read more »

The IoT Solutions World Congress 2018 will conduct workshops to focus on IoT and AI technologies

16 to 18 October 2018 www.iotsworldcongress.com //PRESS RELEASE// Participants will receive a technical certificate from the Industrial Internet Consortium (IIC) and from the event From 16 to 18 October, the IoT Solutions World Congress (IoTSWC) will conduct three workshops to elaborate on aspects of the Internet of Things (IoT) and Artificial Intelligence (AI). These sessions… Read more »

Why Proactively using Social Media in the Contact Centre can Transform your Business

Proactive businesses are typically more successful, and they also have a great competitive advantage compared to the other “reactive” companies in their industry. This advantage stems from their ability to maximize time and efficiency and also be better prepared for future occurrences. When a business is able to harness these qualities, this is when they… Read more »

Is Psychology Important in Marketing?

You guessed it, yes Psychology is very important in marketing, and it is absolutely necessary. When a company does not understand their target market and how to appeal to them, how are they supposed to connect to the right people? Some people tend to disregard the whole science of psychology because they feel as if… Read more »

The IoT Solutions World Congress 2018 Announces Its First Speakers

From 16 to 18 October 2018 www.iotsworldcongress.com The industrial internet of things event will feature more than 125 sessions across nine themes The speaker schedule at the IoT Solutions World Congress (IoTSWC) is taking shape. From 16 to 18 October the industrial internet event, organized by Fira de Barcelona, will bring together more than 250… Read more »

Why Internal Collaboration Drives Social ROI

The ability to “work successfully as part of a team” is on everyone’s CV, right? But when considered in the context of inter-departmental collaboration and a business-wide social media strategy, everyone is not always singing from the same hymn sheet! According to Rachael Richardson-Bullock, the marketing communicator at SocialSignIn, collaboration is a crucial part of… Read more »

Embedding Social Media into the Contact Centre

Christmas is almost here and we all know that the holidays are a busy time for most companies and brands. The pressure to meet sales objectives are already very high, on top of the number of customer service requests that increase considerably – everyone is sorting out their flight issues, amend reservations or get their… Read more »