Posts Tagged: management platform

How To Define KPIs Around Social

Ongoing interview series of digital and business insights, hosted by Fernanda Accorsi of SocialSignIn – a Social Media Management Platform. To elevate social media to the board room, as mentioned in the previous post, one needs to put a strong case forward – and this is something a lot of businesses struggle to articulate with social. On… Read more »

How To Elevate Social Media To The Boardroom, Part One

Ongoing interview series of digital and business insights, hosted by Fernanda Accorsi of SocialSignIn – a Social Media Management Platform. Our first instalment is an interview with Ben Nimmo, Co-founder and CTO of SocialSignIn Ben believes that companies have been wasting their time on social media, and that he has observed many busy marketing and customer service… Read more »